For decades our activities have been guided by economic, ecological and social principles – because we strive for long-term economic success in harmony with mankind and nature.
Economy
Entrepreneurial spirit
High degree of commitment and willingness to take onresponsibility
Focus on products – processes – people
Extensive knowledge of the market
Regional growth strategy
Concentration and quality
Future-oriented, proactive behaviour
Creation of added value
Ecology
Use of natural raw materials
Careful use of resources and environmental friendly production
Responsibility for clay extraction sites
Products with a long service life and optimization of product life cycle
Society
Active dialogue with all stakeholders
Commitment to healthy work places
Promotion and development of our employees
Equal opportunities for all people, regardless of sex,race, religionand origin
Creating value for people through natural, sustainable products
Support for social institutions at the local level